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‘Duck Dynasty’ vs. ‘Modern Family’: 50 Maps of the U.S. Cultural Divide

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TV show fandom regional skews matter as much to brand sales as to politics. - Sandra Diaz, MENG Curator


Americans have been clustering themselves into cultural bubbles just as they have clustered in political bubbles.

About Sandra Diaz

Sandra Diaz, founder of DIAZ&CO., equips teams to do more with less by simultaneously meeting the needs of mainstream shoppers while catering to U.S. Hispanics. Drawing on over 15 years of experience as a marketing executive at L’Oréal Paris, Sears, Sara Lee, and Colgate Palmolive plus a Kellogg MBA, Sandra delivers strategic solutions and business training that equips DIAZ&CO. clients to effectively capitalize on Hispanic market growth.

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